Demi Howell is a name that resonates loudly in the beauty industry. From her beginnings as a shampoo assistant in a family salon at the age of 13, Demi has walked a path filled with creativity, passion, and an unwavering commitment to inclusivity. Her story is a testament to how dedication and integrity can transform not only a career but also the lives of many people.
Demi’s passion for beauty began at a young age. From her first brush with the world of styling, Demi stood out for her ability to create looks that not only beautify but also elevate her clients’ self-esteem. Her nickname, “the Queen of UpDos,” reflects her skill and creativity in the art of hairstyling.
One of the highlights of Demi Howell Beauty is its commitment to inclusivity. “I wanted to be the brand that cared about all women,” says Demi, referring to her decision to launch her cosmetics line. In a market where many brands did not offer shades suitable for darker-skinned women, Demi set out to change that narrative. Her product line is not only diverse but is also designed to simplify the makeup routine, allowing every woman to feel beautiful and empowered.
Demi is not only an entrepreneur in the beauty world; she is also a life and business coach. Her WISER program, which helps entrepreneurs break out of “hustle culture” is a reflection of her own experience with entrepreneurial burnout. “I want to change the way entrepreneurs view entrepreneurship,” says Demi. Through her approach, she seeks to teach others to balance their needs and wants, prioritizing their mental and emotional well-being.
Looking ahead, Demi has big plans. “I plan to write my first book in 2025,” she enthusiastically reveals. This book will not only be an extension of her experience but also a guide for those looking to navigate the world of entrepreneurship with authenticity and purpose. Additionally, her Soft Boss community continues to grow, providing support for women looking to balance their feminine and masculine energy in life and business.
Demi Howell is more than just an entrepreneur; she is an innovator who is redefining the beauty industry. Her inclusive approach, passion for art, and desire to empower others make her a unique and admirable figure. With exciting plans for the future, Demi continues to inspire many to follow their dreams and find their own voice in the world of entrepreneurship.
If you would like to follow her journey and learn more about her products, you can visit her website at demihowell.com and follow her on Instagram at @thedemihowell. The future of beauty has never looked brighter!